Client: Shanika Garbutt
Business Name: Nika’s Sea Moss
Location: Belize City, Belize
SBDC Advisor: Tasha Almendarez
Nika’s Sea Moss is a proudly Belizean-owned small business founded by Shanika Garbutt. Motivated by the health benefits of natural sea moss and her personal wellness journey, Shanika began creating 100% natural sea moss products sourced from the pristine waters of Belize. Today, her offerings include sea moss gels, capsules, and juices—designed to promote digestion, improve energy levels, support heart health, and boost overall well-being.
Recognizing the potential of her growing enterprise, Shanika turned to SBDCBelize for guidance—and her journey took a transformative turn.
Through a dedicated support process led by Business Advisor Tasha Almendarez, Nika’s Sea Moss received hands-on assistance in key business areas:
- Business Model Development to clearly define the business value proposition, customer segments, and growth strategy.
- Formalization of the Business to ensure compliance and open access to greater opportunities.
- Cash Flow Statement Preparation for better financial insight and decision-making.
- Investment Plan Development, aligning growth goals with financial projections and capital needs.
- Marketing Plan Creation to improve brand visibility and target the right customer base.
These efforts culminated in Shanika’s successful application to the Belize Enterprise Empowerment Project (BEEP), where she was awarded $7,000 in seed capital—a pivotal financial boost that has accelerated the growth of Nika’s Sea Moss.
Thanks to the strategic guidance and training provided by SBDCBelize, Shanika now operates a formal business with a clear path to scale, enhanced marketing outreach, and the funding needed to expand her operations. Her story stands as a testament to what empowered entrepreneurship and effective support can achieve
